Most jars hide behind label claims. We show our work — in the ingredients, in the process, and in the taste.
Roasted peanuts and a whisper of pink Himalayan salt. That's the entire recipe.
Deep, even roast profiles developed in small batches — never rushed, never burnt.
No hydrogenated oils, no emulsifiers, no added sugars. We don't need shortcuts.
Cold-milled between natural stones for an unmistakably creamy body with soul.
Our debut collection is a study in texture, temperature and time. Every jar is numbered, dated, and hand-inspected.
Silk-smooth. Stone-ground. Unfiltered.
Our flagship peanut butter, slow-roasted and stone-ground to a velvet finish. Two ingredients, zero shortcuts.
Bold crunch in every bite.
Hand-folded roasted peanut crumble suspended in silk-smooth butter. A study in contrast.
Single-origin. Deep roast. Limited.
Single-origin peanuts from Gujarat, roasted to the edge of smoke. Built for the connoisseur.
Peanut butter is the rare treat that pulls its weight. Here's what a humble spoonful gives back.
per 32g serving — pre-workout fuel, morning toast, post-run snack.
mono- and polyunsaturated fats. The good kind your body craves.
Naturally rich in vitamin E, niacin, magnesium and phosphorus.
Dietary fiber to support gut health and sustained energy.
Slow-releasing carbs pair with fats for hours of steady focus.
Spoon it, swirl it, spread it. A 2 AM study snack or a 5 AM lift.
A label you can actually pronounce. Read it, raise an eyebrow, and pour a spoon.
That's the entire recipe for our Classic Creamy. No stabilizers. No refined sugar. No rapeseed or palm oils hiding behind “natural flavour”.
Single-origin, hand-sorted, slow-roasted in small batches.
A pinch — just enough to bring the sweetness of peanuts forward.
*Allergen: contains peanuts. Made in a nut-friendly facility.
Every detail, from the weight of the glass to the gold stamp on the lid, is designed to feel like something you'd gift to yourself.
UV-resistant amber-toned glass to protect natural oils and flavour.
Printed on FSC-certified paper with soft-touch lamination and foil detail.
A jar worthy of a second life — candles, spice, your morning overnight oats.
Kraft mailer with moulded-pulp cradle. Zero foam, zero bubble wrap.
UrbanNut started as a stubborn answer to every sugary, palm-oil-slicked jar on the shelf. We weren't looking to reinvent peanut butter — just to treat it with the respect it deserves.
“Good food tells the truth. You taste the peanut, the salt, the patience. Nothing else.”
Two friends, one old stone mill, and a jar of peanut butter that never made it past the first weekend.
Chefs, athletes, and everyday snackers across India helped us dial in the roast, texture and salt balance.
Our first run of 1,000 jars — numbered, dated and shipped from Bengaluru.
Crunchy and Dark Reserve follow. A journal, a pantry club, and a deeper story around every meal.
We're sending the first 500 jars to our tasting panel. Their words will live here — alongside chef pairings, recipes and long-form journal pieces.
“Real reviews unlock at launch. Join the waitlist — the first 500 taste it first.”
“We're inviting chefs, athletes and everyday snackers into our first tasting rounds.”
“Long-form tasting notes, pairings, and recipes drop with our launch journal.”
As seen in — coming soon
Everything you need to know about UrbanNut — answered.
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